What is the can-spam act and how does it work
The CAN-SPAM Act is an act passed by congress in 2003 that outlines the rules for sending commercial e-mail. The act requires companies to include an opt-out message within each commercial e-mail they send and it prohibits deceptive subject lines. The act also requires advertisers to honor opt-out requests within ten business days. Unlike spam blockers, which only filter e-mail based on the subject line and sender address, the CAN-SPAM Act can filter e-mail based on its content. Businesses that do not comply with the act may be fined up to $11,000 for each violation.
Spam, or unsolicited commercial e-mail, has become a major problem for users of e-mail around the world. The CAN-SPAM Act has proven to be more effective than spam blockers at preventing unwanted e-mail and keeping business e-mails out of your inbox. The act applies to all commercial e-mail, whether it’s sent using an e-mail program or an online marketing service. The goal of the act is to modernize existing law and prevent marketers from bombarding inboxes with unwanted e-mail.
How effective has the can-spam act been at preventing spam
The act has been fairly effective at helping consumers avoid spam e-mail. The CAN-SPAM Act provides the FTC with subpoena power and nine people have been charged since the act’s passage two years ago. If a business is charged with violating the law, they are subject to a $16,000 civil fine for each violation or $25,000 if they knowingly or willfully violate CAN-SPAM (FTC). However, the act has not prevented or reduced spam anymore than spam blockers have.
What are some of the challenges with implementing and enforcing the can-spam act
Given the increasing amount of spam emails we receive each day, it’s no surprise that many businesses have attempted to avoid the law. Although most companies comply with the act, the act has not been foolproof when it comes to enforcing. As it stands now, each e-mail sent to an opt-out address is counted as a violation of the law. While this would seem like an easy solution to combat potential abuses of the system, each E-MAIL can be inspected in a government database and used as evidence in an investigation. In most cases, violations are not reported to the government until it’s too late. Enforcement of the act has also been hindered by the difficulty of tracking violating e-mail at a business level.
In order to protect its rights, this paper will discuss some of these challenges and possibilities for the future of the act. It will also provide an in depth look at how you can establish an intra-office policy on computer use and enforce it as well. Hopefully by educating your employees, you can ensure that you adhere to all Federal e-mail laws. Most importantly, this will help reduce the amount of spam being sent through your company’s network.
A Brief Overview of the Can-Spam Act
What are some of the benefits of the can-spam act
The main benefit to the act is its enforcement of standardized procedures for sending commercial e-mail. The act has eliminated some of the confusion that may have arisen regarding permissible forms of e-mail solicitation. The CAN-SPAM Act also gives people an easy way to opt-out of receiving e-mails they don’t want. In addition, there have been cases where the CAN-SPAM Act was successfully able to hold companies liable for damages stemming from their e-mails.
The CAN-SPAM Act, or the Controlling the Assault of Non-Solicited Pornography and Marketing Act, was signed into law by President George W. Bush in April 2003. The law was written to address an estimated $20 billion dollar a year problem that US companies were having with fraudulent e-mails sent by criminals trying to sell people drugs, unlawful sexual services and other types of unwanted content.
The CAN-SPAM Act requires commercial e-mailers to include accurate header information, including the sender’s address and an opt-out method in each e-mail they send out. The act requires that commercial e-mails must only be sent to people who have consented to receive them. The act was written to be difficult for marketers to evade, but easy for consumers to understand and use.