What is Insight Strategy Advisors (ISA)?
ISA has a network of senior domain experts and an advanced practice framework across strategy, innovation and growth. ISA is headquartered in Palo Alto, California, with offices in Bangalore, Abu Dhabi and London.
The firm is a global talent group of domain experts and business advisors who draw upon the experience of leading industry specialists, applying an APX approach to create unique insights and practical solutions.
ISA serves clients in a variety of sectors including industrial goods, retail, hotels & restaurants, healthcare and technology as well as HR & staffing services. Its current clients include: Galderma Laboratories Ltd., Aetna, BigBasket, NorthgateArinso UK Ltd., Computacenter UK Ltd., FDM Group plc. and SAS CRM.
ISA has an impressive list of clients including:
American Red Cross, Compuware, Genpact, Pepsico, Jana, Medicines for Malaria Venture (MMV), Merck, Roche Group and Seven Consulting. ISA also acts as a strategic partner to the India Innovation Growth Programme.
What do they do and what are their services?
ISA’s service offerings include growth advisory, strategy advisory and innovation advisory among others. The agency works with corporates across the world for their project and case based needs. ISA provides insights into operations, strategy and marketing, among others to their clients. With extensive links across the world, ISA also helps corporates in innovation efforts, operations and business development.
The growth advisory is based on the client’s objectives and goals. ISA assesses the existing market, technologies, competition and any other relevant factors. It helps identify the strengths, weaknesses and opportunities within the company. It also advises on better processes to expand existing business, along with identification of new markets.
The strategy advisory works with clients to develop a comprehensive business plan through a process of analysis and review of existing strategies so that objectives can be set for the future.
Innovation is identified by ISA as the key to growth of any business. Through its innovation consultants, the agency helps identify and pursue innovation ideas across various industries. The agency works with clients to draw up a strategy that would best benefit from the idea to be pursued. This includes a return on investment (ROI) criteria for evaluation of ideas
The innovation consultants work with clients at a strategic level, identifying possible avenues of growth that are not feasible to pursue in an existing business model. They facilitate a detailed assessment of the business’ strengths, weaknesses, opportunities and threats.
Who are their clients and how have they helped them grow their businesses/organizations/nonprofits etc.?
ISA has provided services to clients across the world, including in the areas of innovation and growth. They have assisted their clients by providing insights into operations, strategy and marketing. Their clients include Tata Sons, Ola Cabs, Vayama and Amway Corp among others. We have researched for Mr. Mohamud some of his clients and the findings are:
Tata Sons: Has helped them with their product research, market research and also with growth strategies. According to Mr. Mohamud, Tata Sons has been looking at leveraging digital technologies, harnessing the power of data to generate insight in their business operations. They have been looking at other areas such as operating models, distribution channels and demand patterns among others.
Ola Cabs: Operates cab aggregators in India and has made Mr. Mohamud their Director of Growth and Strategy. Mr. Mohamud describes Ola as a growth company, which is looking to scale business and operations in other countries. They have been looking at other areas such as monetization models, supply chain management among others which will help them expand to new markets.
Vayama: Is an OTT player for marketing in the US, Canada Europe and Australia. Mr. Mohamud has also been providing his services to them. Vayama is looking to expand their business in the US and other European countries, which has led to Mr. Mohamud being a member of the board for them. They have been looking at marketing strategies, customer acquisition strategies among others.