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TRADE MARKS: Argos Limited v. Argos Systems Inc


UK High Court, [2017] EWHC 231 (Ch), 15 February 2017

The UK High Court has rejected a trade mark infringement claim brought by the well-known UK catalogue retailer Argos (‘Argos UK’), against a US based company which legitimately and coincidentally shared the Argos name (‘Argos US’) but which used Google’s AdSense programme to direct adverts to UK consumers who mistakenly ended up at Argos US’s website.

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